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WHY ONLINE VIDEO PRODUCT PLACEMENT
Eyeballs are shifting from traditional to online media. DVRs have decimated the 30-second spot. Online video advertising is currently obtrusive and ineffective. Product placement addresses all three of these challenges, and lets you reach the growing online video audience in an unobtrusive and effective manner. When done well, product placement engages your audience instead of annoying them with pre-rolls, overlays and flashing banner ads. Product placement is an organic part of the content and reaches your audience regardless of the distribution channel.
WHY TADCAST
Tadcast helps you create and execute the perfect online product placement campaign. We have worked on a wide variety of campaigns, ranging from new product launches for multi-billion dollar consumer packaged goods companies to branding campaigns for confectionary startups and famous beverage companies. Our videos have landed on the front pages of digg.com and other news sites within hours of going live. We have delivered millions of product impressions for our advertisers.

Call 213.514.5562
or
drop us a line at info@tadcast.com.

Quality, Safety and Efficacy.
The Tadcast Content Network gives you access to exclusive high-quality video content. For each campaign, we work together with various Hollywood and popular webseries producers that have consistent viewership numbers. Whether you want traditional product placement or deeper brand integration, we will find the perfect marriage between your brand and the content it appears in. Our strong relationships with the content producers give us confidence in ensuring brand safety and on-message product placement. In addition, our product placements have been shown to increase sales significantly - and we aim to do the same for you.
Low Cost.
With Tadcast, you only pay for actual product views. No production fees. No media buys. You set your budget and cost per video engagement, and only pay up to your budget as the impressions occur. For example, at a $50,000 budget and 2 cents per video engagement, your budgeted engagements are 2,500,000. Tadcast will deliver this number of impressions over the length of your campaign. All additional impressions are free to you. In this example, if our campaign delivers 5,000,000 product engagements, you don’t pay a cent more than your budget. And the even better news is that we usually deliver more engagements than our clients pay for.
Easy and Speedy.
Describe your brand and campaign, and we will take care of the rest. Based on your target demographics, psychographics, and view count, Tadcast will source the most appropriate video producers and online shows for your needs. And we will do all this quickly and painlessly for you - our turnaround time from first phone conversation to video uploads are often just a few weeks.